A DJ wearing an orange jacket is using a Pioneer DJ controller with numerous cables connected, in a dark environment with red lighting, with the name 'DORY' displayed prominently in the center.

DORY

Los Angeles

2025

Collaborated with a Los Angeles–based DJ to craft a visual identity that captured the pulse of the city’s underground music scene, merging rhythm, light, and motion into a cohesive brand presence across digital and print.

  • Four colorful squares arranged in a 2x2 grid, each with the word 'DORY' in bold letters and a small DJ logo, with background colors red, orange, yellow, and pink.

    DORY | Color Palette

  • Silhouette of a person walking past a digital advertisement screen with a distorted brand logo in a dark indoor setting.

    DORY | LED Wall

  • Poster on a wall advertising the opening night and sunset session at The Echo and Zebulon, with event details and dates.

    DORY | Poster

  • Two white T-shirts on models, one with 'DORY' written on the front, and the back of the other with 'MADE IN LOS ANGELES' printed in large bold letters.

    DORY | Shirt